One very nice thing about my YAHOO! local listing is that I'm able to view reports. I can see how many people viewed my ad, how many clicked on it, and whether they clicked for directions or information, and how many people went to my YAHOO! web site.
Now that my listing is working properly, I can see that in the between June 8th and June 17th, my ad was viewed 14 times. This only means that my ad was on the results page after a user search, but it is prominently placed, since that's what I pay for. There have been no click-throughs so far.
So, while of course I would like my ad to be seen as much as possible, I would continue paying $9.95 per month for these results. I will work on jazzing up the text and see if I can capture some click-throughs.
In other YAHOO! business, I haven't received a reply yet to my customer service email of June 8th. I did get an auto response, so I know they received it from me. Though I'm a little surprised to have heard nothing, it hasn't been that long yet, so I may still get an actual reply.
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