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May27
Seth Godin Talks About "The Dip" for Businesses

Author Seth Godin sat down with the folks at Duct Tape Marketing for a podcast interview.  He focused on the principles outlined in his new book, "The Dip", and how they apply to the sales and business world.

As is the case with most of what Godin says, his interview is worthwhile and relevant.

Take a listen.


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