My ideas for the new year that I want to pass on to you:
- Buy Seth Godin's new book, "Meatball Sundae". If you're wondering why your marketing isn't working, Seth's book does a GREAT job of answering that question. Click here for my take on his new book.
- Vow to only check e-mail in the middle of the day, and at the end of the day. When you're not checking it during those times, make sure you don't have an audible "ping" when a new message comes in. It's the #1 time killer in business.
- Check your health insurance rates with a broker that represents lots of companies. There have been a lot of changes in the health insurance industry, and you may be wasting a lot of money. While you're at it, check into a health savings account (HSA).
- If you're using direct mail as a primary lead source, consider using clear or see-through envelopes (just Google the term for companies that sell them). They get attention.
- Start a blog. It's a great way to promote yourself and what you do.
Now it's your turn....what would you add to the list? Leave a comment!
Happy New Year!
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